2026
New Quality Productive Forces Drive the Media Systemic Transformation: Factor Endowments, Pathways, and Challenges
新质生产力驱动系统性变革：传媒要素禀赋、赋能路径与核心挑战
CV
Chris Lu / 陆泓承
School of Journalism and Communication, Tsinghua University · luhc23@mails.tsinghua.edu.cn
Publications
2026
Digital feminist humor as a weapon: A humor and topic analysis of the Weibo posts of the Fat Cat event
SSCIQ1
2026
2025
From human-machine competition back to human-centered collaboration: Development paths and subjectivity reflections on human-AI collaboration
从人机竞争回归以人为本：人与 AI 协作的发展进路与主体性反思
CSSCI
2025
Marginalization and decentralization: Power relations in Tuwei remix culture
边缘化与离心化：土味二创文化中的权力关系
CSSCI Extended
2024
Can AI match the expertise of financial journalists in writing news commentary? An online experimental analysis based on the HSM model
AI 写作财经评论能否匹配人类记者的专业度？--基于 HSM 模型的在线实验分析
CSSCI TOP
2024
Exploration of the paths and mechanisms for data elements empowering the development of the publishing industry
数据要素赋能出版业发展的路径与机制探讨
CSSCI
2024
Causes and countermeasures of public opinion risks faced by transnational digital platforms in information geopolitics
信息地缘政治博弈中跨国数字平台舆论风险的成因与应对--以 TikTok 遭遇的多起国际制裁事件为例
CSSCI TOP
2024
Research on the institutional logic of short video micro-dramas industry
制度逻辑视角下短视频微短剧行业的发展逻辑研究
CSSCI
2022
An exploration of the driving forces behind the shortening trend of window periods from an institutional logic perspective
制度逻辑视角下院线窗口期缩短趋势的动因探究
CSSCI TOP
2022
Branding strategies of cultural variety shows: A case study of The Reader
文化类综艺节目的品牌化经营策略--以《朗读者》为例
CSSCI
2021
1+N is more than N: How can online variety-show derivatives connect with each other?
1+N 不止于 N：网综衍生节目如何联动？
Journal article
Conference Presentations
How Does Public Attention Dynamically Shape the Effects of Economic Policy on Public Confidence?
Lu, H. · AEJMC Annual Conference, Political Communication Division · New Orleans, United States
How AI Addiction Exacerbates Fake News Risks: An Online Experimental Study Based on Cognitive Offloading
Lu, H. · AEJMC Annual Conference, CTEC Division · New Orleans, United States
Top Student Paper WinnerCognitive Offloading in the Age of Generative AI: Rethinking Critical Media Education for Combating Fake News Vulnerability
Lu, H. · IAMCR Annual Conference, Media Education Research Section · Galway, Ireland
Digital feminist humor as a weapon: A humor and topic analysis of the Weibo posts of the Fat Cat event
Lu, H., & Huang, P. · 76th ICA, Feminist Scholarship Division · Cape Town, South Africa
The Role of News on the Confidence-Boosting Effect of Economic Policy Announcement
Lu, H. · 111th NCA, Political Communication Division · Denver, United States
Empowerment or Exploitation: A Network Ethnography on a Tuwei Culture Content Creators' Community in Douyin
Lu, H. · 111th NCA, Ethnography Division · Denver, United States
不止于信息传递：经济政策传播中新闻如何影响信心？--基于中央经济工作会议的准自然实验
陆泓承 · 清华大学新闻传播学博士生学术论坛·青年学者论坛 · Beijing, China
Excellent Paper Award传统杂志期刊融合转型中的融媒品牌建设研究：以“三联·中读”为例
陆泓承, 黄培智 & 徐博 · 中国新闻史学会传媒经济与管理专业委员会学术年会 · Changsha, China
Excellent Paper AwardExploring the gender attraction perceptions of the fourth queer heterosexual group in China
Huang, P., & Lu, H. · 74th ICA, LGBTQ+ Panel · Gold Coast, Australia
国民财经素养能否更好解释财经媒介体制的国别差异：欧洲 19 国财经媒介体制的比较研究
陆泓承, 黄培智 & 徐博 · 中国新闻史学会传媒经济与管理专业委员会学术年会 · Hangzhou, China
Working Papers
- Lu, H., & Qi, D. China Economic Threat Narrative in English Reporting, 2015–2025.
- Lu, H., & Yang, Z. Geopolitics or platform governance: A configurational analysis of countries’ motives for sanctioning TikTok.
Research Projects
- Stimulating Cultural Innovation and Creativity Across the Whole Nation through Institutional and Mechanism Innovation
Major project of the National Social Science Fund of China · Jul. 2026 - Present - The Role and Mechanisms of News in Boosting Confidence in Economic Policy Communication
University-funded project, PI · Dec. 2024 - Present - Coordinating Economic Governance and Public Opinion Communication to Build Market Expectation Guidance Mechanisms
University-funded project · Jun. 2024 - Dec. 2025 - Brand Analysis of CHN Energy Wuhai Energy Group
University-funded project · Jun. 2024 - Aug. 2024 - Social Incentives and Mechanisms of Intimate Relationships among Chinese College Students
Company-funded project · Oct. 2023 - Sep. 2025 - Short-Form Video Empowerment in International Communication of Traditional Culture
University-funded project · Oct. 2022 - Aug. 2024 - Short-Form Video Consumption Among Gen Z
University-funded project · Dec. 2020 - May 2022
Professional Experience
- Tsinghua University Education Foundation
Public Relations Department · Sep. 2023 - Jul. 2024Maintained donor relationships, produced brand films, and updated the foundation's media channels.
- Beijing Kuaishou Technology Co., Ltd.
Content Operations · May 2021 - Aug. 2024Managed creator communities, category activation, celebrity author introductions, and live broadcast projects.
- Guilin TV Station
Video Journalist and Editor · Dec. 2019 - Feb. 2020Reported and edited news for Guilin News.
Teaching
- Journalism Economics and Basics of Accounting, Teaching Assistant, Tsinghua University, 2023F/W & 2024F/W
- Economic Journalism and Communication, Teaching Assistant, Tsinghua University, 2024S/S
- Media Economics Research, Teaching Assistant, Tsinghua University, 2025S/S
Awards & Honors
- Research awards: AEJMC CTEC Top Student Paper (2026), Excellent Paper Award at the Tsinghua Doctoral Forum in Journalism and Communication / Young Scholars Forum (2025), Excellent Paper Award at the Annual Conference of the Communication Economics and Management Committee of the Chinese Association for History of Journalism and Communication (2025)
- Honors: Outstanding TA, Tsinghua University (2024/2025); Outstanding Graduate, Communication University of China (2023); Merit Student, Communication University of China (2021/2023); Outstanding Graduate, Beijing Foreign Studies University (2020); Outstanding Student Leader, Beijing Foreign Studies University (2017/2019); Social Work Award, Beijing Foreign Studies University (2018)
- Scholarships: Ph.D. National Scholarship (2025), Tsinghua Second-Class Scholarship (2024), Master's National Scholarship (2022), Communication University of China Second-Class Scholarship (2021), Beijing Foreign Studies University Third-Class Scholarship (2019)
Skills
- Natural language processing: Python (LDA, Word2Vec), Gephi
- Social network analysis: Gephi, CiteSpace, UCINET
- Econometrics and statistics: Stata, SPSS, OXmetrics
- Qualitative research: NVivo